Page 88 - 2020Taiwan Food and Drug Administration Annual Report

Implementation Strategy
Implementation Strate gy
I. We collected the misinformation from various communication software, social networks,
and online forums. We also publish information regarding the suspected violation of
advertisements and illegal wordings on the foreign website, to be used as a reference for the
public when they are in inquiry or purchasing the relevant products.
II. In order for all age groups people to get the accurate informations, TFDA continuously

UHLQIRUFHV WKH IXQFWLRQ RI LWV RI¿FLDO VRFLDO PHGLD FKDQQHOV WR VKDUH WKH FRUUHFW LQIRUPDWLRQ E\
DSSO\LQJ WKLV ³2 2 RQOLQH WR RIÀLQH´ PRGHO LW IXUWKHU H[SDQGV WKH LQÀXHQFH GULYHQ E\ WKH
internet for all consumers in optimized time.

$
$FKLHYHPHQWV DQG %HQH¿WVFKLHYHPHQWV DQG %HQH¿WV
I. In March 2019, we created the “TFDA LINE@”(Figure 6-1) to quickly disseminate correct
information and stop the spread of rumors/false information in a timely manner. A total of 7
PLQG SRZHU JDWKHULQJ DFWLYLWLHV ZHUH FRQGXFWHG WR DWWUDFW SHRSOH WR MRLQ RXU RI¿FLDO /,1(#
As of the end of 2019, TFDA has 64,702 online friends.
II. The platform of “Section of Misleading Advertisement of Food and Drugs” was created for

publish the illegal advertisement information on foreign websites. As of the end of 2019, 82
warning messages have been published. Among them, food illegal advertisement on foreign
websites is the most of more than 80%, with a total of more than 5.88 million cumulated
views. And the central and local governments cooperate to crack down illegal advertisements
on foreign websites.

'JHVSF c ¨5'%" -*/&!©

86